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Case Study
… fulfilment and distribution solution for the Covid-19 test kits ordered online for home delivery in the UK. What we … on orders placed, orders fulfilled and stock movements by test kit type. This provided DHSC with vital insight into … product is always available to meet demand. Orders for test kits are placed via NHS Digital. Relevant data is then …
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Case Study
… we did. 1. Design with the actual users We didn’t just test the new solution with our users, we designed it with … for feedback. This allowed us to... 3. Prototype, test, and learn We never stopped prototyping, from crafting …
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… link offline actions to online outcomes. We can also help test and model how different channels — including TV, email … maximise tools like Royal Mail’s incentive framework to test, refine and scale campaigns efficiently. 4. Clean up …
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… Bank’s product creation. There was a continuous cycle of test and learning throughout the build, with iterations based … business case requirements. The products were built in a test environment with alpha and beta release cycles, before …
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Case Study
… approach, the new creative ideas, and the new messaging to test. Our testing and research found that an ‘Emergency …
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… pubs that received the personalised offers against control test pubs. The same brand saw a 31% increase in spend per …
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… YouTube, and Google Ads, giving us the chance to test and optimise effectiveness and results. Social media was …
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News
… them in language they understand.” Being able to quickly test and adapt messaging beyond broad demographics is …
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Case Study
… to different Arriva Bus locations around the UK to test and iterate it with customers. This method of guerrilla …
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… Experience Newsletter and Mercury Awards). To convert to test drive we also sent focussed, stripped back emails. 65% …
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